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Trade Services

With 10 years commercial wine trade experience behind me, I don’t just run my own events, I can work strategically with you to help develop and improve your wine and food related marketing strategies, train your staff and create unique campaigns to build profile and business.. I work with a number of companies to help them to develop add value to their current products and processes.

We have a number of elements to help us do this; our situational consumer insight, our events and campaign organisation, our trademarked WineTubeMap and the creativity that got us there and of course our experience and network in the commercial wine world.

Situational Insight

We talk to consumers all the time, and, because of the nature of the WineTubeMap and events, they tell us how they really feel and behaviour around wine without the pressure they often feel when talking about wine. We take this and turn it into valuable ‘situational insight’ looking at what drives people’s behaviour and why. You can use this to adapt your strategies to make sure your activity is hitting the spot.

We produce quarterly reports, themed reports and can also work on a bespoke basis.

Events and Campaign organisation

We create memorable experiences designed with the audience in mind and in doing so we bring you new followers, build loyalty and tell a brand or organisation’s story. We can offer a bespoke events service to meet your brief either for a stand alone event or for a campaign whatever the budget.

We also offer events packages for on and off trade businesses including training your staff to run successful events.

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WineTubeMap licences

We offer businesses the chance to use the WineTubeMap in their business either as a retail merchandise unit or as a tool on your winelist. We issue these licenses on an annual basis and within a distinct geographical boundary to ensure you have local exclusivity of it. These packages come with full support including training and events.


We use our insight, creativity and implementation skills to come up with fresh and new ideas for businesses. The WineTubeMap is just an example of what we can do when we’re problem solving. We like to take things and turn them on their heads to make sure we’re looking at it from the consumers’ perspective. That way you know we’ll be engaging with the people who matter to you.

To top it all off, Convivium isn’t just me, I have a number of colleagues and people inside and outside of the trade who I collaborate with on projects and we’ve got a number of tricks up our sleeves.

We are flexible, creative and love a challenge, so get in touch!

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